Press

San Francisco – 06.15.2010 – Continuing its success with creating immersive, useful digital solutions, ThoughtMatrix is pleased to have worked with Asurion Mobile Applications to develop a tool to promote and sell the Asurion Mobile Recovery Service. The Flash demo quickly and cleanly tells the Mobile Recovery "story" in a high-impact way by illustrating the product's features and benefits with animations incorporating screenshots from the Mobile Recovery website, screens from the phone application itself and professional voiceover narration. This new tool has been a great success, helping Asurion present their unique Mobile Recovery Service offering to their clients.

About ThoughtMatrix
ThoughtMatrix, Inc. is a Web design and development firm based in Northern California. We provide complete digital marketing services, visual design and Web application development services — from strategy and planning to execution. Our team of world-class designers, Internet architects and program managers deliver world-class marketing communications and business solutions for clients ranging from entrepreneurial firms to the Fortune 500.

ThoughtMatrix has been serving clients for over 7 years, working with leading organizations such as Palm, Dannon, eBay, Time Warner, Seagate, PayPal, NetApp, Trend Micro, LSI, Computerworld and many others. We have helped many great brands navigate a myriad of complex issues to find solutions to their marketing and technology problems and opportunities.

About Asurion Mobile
Asurion has long established its leadership in the mobile protection space with its successful handset insurance business. Through close carrier relationships, Asurion learned of the increasing importance of mobile content and consumers' desire to protect contacts, pictures, videos and more. Asurion Mobile Applications was formed to meet that critical need and to provide complete mobile protection to its customer base.

AMA now has carrier partnerships with 4 of the top carriers in the US and the leading carrier in Canada. The Company's technology centers around its robust Mobile Solutions Platform which has been refined through years of R&D and learning the intricacies of the multitude of cell phones available today.

Asurion, a leading global provider of enhanced services and specialty insurance products to the wireless industry, serves over 70 million subscribers through its relationships with leading wireless carriers in North America and Asia. Asurion's products are designed to provide high value and convenience to consumers while also delivering financial and service benefits to its partners. Offerings include (among others) Roadside Assistance Services, Handset Insurance Services, Warranty Management, Data Backup, Debt Protection, Telephone Equipment Maintenance and Managed Wireless Solutions. For more information, visit www.asurion.com.